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Phase 1

Vision

WHO do we provide vision consulting for?

Our consulting phase applies to ALL businesses, although the scope of the consult varies depending on the goals and needs of the client.

1) The first part of our consult allows us to get to know our client- your mission, your vision, your values, your goals, your competition, your customers.

2) The second part of the consult is specific to environmental sustainability- where are you currently at in terms of environmental practices within your building? Where are you interested to go and how can we create an affordable and achievable timeline to get you there? This can include a pricing strategy and break-even analysis. We can truly break down your costs and see where you could save and/or reallocate money.

The environmental branding process begins with an analysis of where you are currently at as a brand

 

We will also go over your business plan or at the very least your mission, vision, and values. Don't quite know this information yet? We will help you to figure it out! 

 

Who is your customer, or who do you want your customer to be? How do you sell your products, and should you be selling them in more or different ways? How should you be communicating with your customer versus how are you currently communicating with customer? What have you done successfully or failed at? What are your greatest struggles as a business?  What is your pricing model and can we decrease your costs and increase your margins? How are you unique or better than your competition?

Here is where we get to know you.

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The Vision process can continue with an environmental audit if applicable

1) We look at the source of your energy and how much energy you’re using and where (brick and mortar)

2) We look at how much waste you’re producing, from your package waste to your material waste. (this is one of the best ways to make a significant impact in terms of extended producer responsibility) Many communities do not have the infrastructure for properly handling waste, whether that is compost, trash, or recycling. The responsibility should not be on the consumer to find a way to dispose of the trash that you sent them.  Therefore, we look at packaging and shipping alternatives and methods to decrease your overall carbon footprint as a company.  

3)  We take into account where you are sourcing your materials from. Are they ethically responsible? Is there a better and safer alternative for the types of products you are sourcing or treatments to the products you are purchasing?

4) We continuously seek out the newest innovations for our clients- the act of being sustainable and ethical is never complete and we incorporate these themes into how you operate your business, how you sell to your customers, and how you influence your community.

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Goals of our sustainable marketing agency 

 

1) OUR goal is to get you on an environmentally sustainable and successful path that makes you feel hopeful and confident for what is next

2) We will figure out YOUR goals with you and create timelines to achieve them. We will assign you with tasks of what you must do versus what we must do in order for us to collaborate and be more efficient. We help you to create a brand identity and hold true to that. We want you to feel comfortable and cared for.

3) Together we CAN change the way people do people and think about business. We CAN change the way people buy. It will take work, but passion applied to hard work yields positive results. 

Interested to know what step is next? Click the arrow to find out.